![]() Those on the fence about which set-top box they want to get to handle their subscription streaming video services may be swayed by Apple TV being the first of them to offer HBO Now, as it's one more reason to appreciate the Apple device. STEP 1: Apple customers can subscribe to HBO NOW by downloading the app on their iPhone, iPad or iPod touch or directly on Apple TV using their iTunes account.STEP 2: Customers purchase an HBO NOW subscription directly in-app through Apple for $14.99 per month, following the limited time, introductory 30 day free trial period.STEP 3: Upon registering with Apple, subscribers will set up HBO NOW login credentials, enabling them to watch their favorite HBO programming on their iOS devices as well as on via PC or Mac.
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